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Privacy Policy

This Privacy Policy describes how HBL Asset Management Limited (“HBL AML,” “we,” “our,” or “us”) collects, uses, discloses, and retains your information when you access or use the HBL Asset Management website or the HBL Savings App. By using our website or mobile application, you consent to the collection and use of your information as described in this policy.

We may collect personal and personally identifiable information that you submit while using our website or the HBL Savings App, as well as data automatically generated during your interactions with these platforms. This includes information such as your name, CNIC, phone number, email address, and financial details such as bank account information, transaction history, and investment preferences. We may also collect device- and system-related data, including device ID, browser type, operating system, IP address, platform, log data, and connection details. Usage history and patterns, including session information, page errors, and the length or frequency of your visits to specific pages or app features, may also be recorded to improve your experience and our services. If location services are enabled, we may also collect location data to enhance functionality and security.

The information we collect is used to provide and operate our services, including account access, processing transactions, managing investments, and supporting your interaction with our website and app. It also helps us verify your identity and comply with Know Your Customer (KYC) and Anti-Money Laundering (AML) requirements, enhance the security of our systems, detect and prevent fraudulent or unauthorized activity, improve performance and functionality, and deliver a better user experience. We may also use your information to provide customer support and respond to your queries, as well as to fulfill our legal, regulatory, and contractual obligations.

We may share your information with trusted service providers, vendors, or third-party partners who assist in delivering website and app functionality, analytics, crash reporting, or related technical services. Only the minimum necessary data is shared with such third parties. We may also disclose your information to regulatory bodies, law enforcement agencies, or authorities as required by applicable laws and regulations. We do not sell or rent your personal information to any third parties under any circumstances.

We retain your personal and financial data only for as long as is necessary to provide services, comply with legal or regulatory obligations, or meet our operational requirements. Usage and device data may be stored for a shorter duration for purposes such as analytics, troubleshooting, and improving performance. Once your data is no longer required, it is securely deleted or anonymized to protect your privacy.

This Privacy Policy applies only to the information collected by HBL Asset Management Limited through its official website and the HBL Savings App. It does not extend to businesses, entities, or websites not owned or controlled by us. Our platforms may contain links to third-party websites or services. We do not assume responsibility for the privacy practices of those third parties, and we encourage you to exercise caution and review the privacy policies of any third-party websites or services you interact with.

In addition to the above, you have the right to request access to, correction of, or deletion of your personal data, as allowed by law, and you may exercise these rights by contacting us using the details provided below. We employ safeguards such as encryption, secure transmission, and access controls to protect your information. Our services are intended for users aged 18 and above, and we do not knowingly collect data from children under 18.

By using the HBL Asset Management website or the HBL Savings App, you acknowledge and agree to the practices described in this Privacy Policy. We may update this policy from time to time to reflect changes in our practices or for legal, regulatory, or operational reasons, and we encourage you to review it periodically.

For questions about this Privacy Policy, contact us at:

Email: info@hblasset.com

Phone: 111-425-262

Address: HBL Asset Management Limited, Head Office, 7th Floor, Emerald Tower, Plot G-19, Block 5, Clifton, Karachi

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